It is important to note that BIMI usage is not limited to just email, instead, the opportunities are endless where a validate logo could be used. Both of which will be used by an email client to show your logo in the user interface.īIMI is an open framework built to provide a brand with the ability to control which logos are displayed with their email messages. There is no platform required to define a BIMI record as it is a set of DNS based instructions providing the web location of your logo and Verified Mark Certificate (VMC). Brand Indicators for Message Identification (BIMI) is an email specification that gives brands the flexibility to decide which logo should appear alongside the sender name of their email messages in some mailbox user agents (MUA).
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